Marlow makes tailoring for people who hate shopping for it. For spring they wanted a campaign that felt like a well-cut suit: simple, sharp and a little bold.

One suit, three cities

We shot one blue suit on three people in three cities, on plain white paper, and let the cut do the work. The film runs fifteen seconds and never shows a price.

What changed

The campaign ran across print, out of home and social with the same three frames, so every place it appeared felt like the same idea.